Thanks to virtual reality (VR) and augmented reality (AR), among other technologies, it’s now conceivable to organize events, even over great distances, which engage participants’ five senses and go far beyond video conferences. These technologies have originated from the video game industry, and have grown to be valuable allies for businesses that seek out original, lucrative, and inventive alternatives.
And the more such technologies advance, the more innovative virtual events become. As a result, today businesses can create much more immersive experiences thanks to the best virtual event platforms and the way they leverage the latest innovations in technology to provide incredible virtual spaces for memorable, exciting, and efficient events.
Table of Contents
1. Virtual Conferences
Because of the advantages they provide to businesses, virtual conferences have evolved into incredibly efficient, quick, and creative communication channels. They offer the huge advantage of communicating with several people simultaneously, wherever they are, whether they are in the form of online video conferences, webinars, or web conferences.
Virtual conferences have endless applications and they can be extremely beneficial, enabling things like holding meetings between different departments of the company, setting up an instant videoconference system with employees located anywhere in the world, and even advertising the company’s services in one single virtual meeting room, instead of multiple physical spaces. And with VR and AR, conferences are becoming simpler and more efficient.
2. Remote Teams Meetings
The practice of remote working is gaining ground and is becoming more and more common, whether it be full- or part-time. This trend has brought about a genuine mentality shift concerning the previous beliefs we held when doing our professional duties.
This paradigm shift has fundamentally altered how a company interacts with its employees, who need to have a successful digital relationship. As a result, it is crucial to have technologies that enable remote communication as productive and cost-effective as possible. The objective is to establish common virtual places where company leaders and staff can interact, and virtual worlds’ contribution is essential to achieving this.
3. Virtual Classrooms
The way we learn has been completely transformed by the digital revolution, and this has a huge impact on businesses. Virtual learning is currently playing a significant role within HR departments, making business training one of the disciplines that are undergoing the biggest changes.
Regardless of the kind of organization you are running, or your market niche, online training is currently the most popular educational model in the corporate sector. Some of the benefits of online learning include time and money savings, adaptability, and accessibility. This makes virtual classrooms crucial in the world of business.
4. Team Building
One of the most important professional traits is the ability to work well in a team. Because of this, an increasing number of companies have committed to including employee-only initiatives in their corporate strategies.
Initially, they were just face-to-face events, but today’s virtual team-building events allow for the distant participation of staff members in memorable experiences, interactive chat rooms where they can share ideas and experiences, and virtual games. Virtual escape rooms, games that can be played from any device, are a great example of popular virtual team-building exercises.
5. Virtual Speed Networking
Networking helps increase company visibility, it helps make contacts and access potential clients, which makes it one of the most effective tools for business communication. Speed networking, a business meeting that takes place in a flash and enables business people to hold a series of speed dates to meet new clients and partners, was created with this goal in mind. This initiative has had remarkable success thanks to the meetings’ speed, efficiency, and dependability as a quick way to get crucial information.
However, the advancement in virtual 3D technology has given rise to the concept of virtual speed networking, which combines all the benefits of the face-to-face format in a distant setting, removing the need for travel and enabling significant cost savings. This kind of networking enables employees to participate in virtual speed networking without leaving the office.
6. 3D Virtual Avatars
An avatar is a visual representation that symbolizes a person in a virtual world, and it’s becoming increasingly common to use avatars to simulate real-life scenarios in business meetings and other events.
The interaction possibilities of avatars are limitless, and their application base is expanding at a rate equal to that of virtual technology. They serve as a connecting point for all the virtual events we’ve already described.
Conclusion
Any form of online business event, including conferences, executive meetings, or team-building exercises, needs to include several components aimed at engaging the audience. The digital transformation of businesses has altered how attendees interact with events, enabling the development of immersive experiences that transform them into effective marketing tools.